Domino’s Pizza China Reaches 1,550 Stores in China

DPC Dash, Domino’s Pizza’s exclusive master franchisee in mainland China, the Hong Kong Special Administrative Region, and the Macau Special Administrative Region, reported operating 1,550 stores in 75 cities as of June 30, 2026. This included 532 stores in Tier 1 cities and 1,018 stores in non-Tier 1 cities. From January 1 to June 30, 2026, the company added 235 net new stores and entered 15 new cities. Net new stores, stores under construction, and stores signed represented approximately 89% of the company’s full-year 2026 store opening target, up from 65% as of March 31, 2026.

In the second quarter of 2026, DPC Dash entered a strategic partnership with SCPG Group, a shopping mall operator with over 220 projects across 55 cities in China, to deepen penetration in existing cities and accelerate expansion into new markets.

Mainland China has become the second-largest international market within Domino’s global system by store count. Among Domino’s network of more than 22,300 stores worldwide, Domino’s Pizza China now holds all of the top 70 positions in the first 30-day sales ranking.

Same-store sales growth remained negative in the second quarter of 2026, but May and June posted slightly positive growth following a series of sales initiatives. DPC Dash expanded its menu with new global flavors, including a Crispy Croissant Crust, American Inspired Pulled BBQ Pork Pizza, football-themed Mexican Inspired Salsa Roast Chicken and Beef Rectangular Pizza, the “Energy Bowl” series, and new beverages.

As of June 30, 2026, DPC Dash’s loyalty program membership reached 41.9 million, compared to 30.1 million a year earlier. The company partnered with Arknights and ZANMANG LOOPY on IP crossover campaigns, launching co-branded set meals and merchandise, themed stores, pre-sales, and digital promotions. The company also launched the “Victory Is Ours” set menu, featuring a stadium-shaped pizza, snacks, desserts, and beverages for group viewing and dining, and continued value-focused promotions such as buy-one-get-one pizza offers.

In May 2026, DPC Dash appointed Joanne Xie as Chief Marketing Officer. Xie is responsible for brand building, digital and data-driven omni-channel marketing, and category innovation. She previously served as Vice President of Marketing at McDonald’s China and held marketing roles at Coca-Cola and Mondelēz.

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