Food Delivery Makes Up 22% of Global Foodservice Spending in 2025
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Global Foodservice Delivery Expands Rapidly
Deliver represented 22% of total global consumer foodservice spending in 2025, according to data from Euromonitor International. This marks a notable increase from 9% in 2019, highlighting the rapid acceleration of delivery services within the foodservice sector. The shift is attributed to a growing demand for convenience, increased use of digital platforms, and a preference among younger consumers for off-premise dining options.
The global foodservice industry reached USD3.36 trillion in 2025, a 4% year-on-year increase despite ongoing cost-of-living challenges. The Asia Pacific region remains the largest contributor, accounting for 40% of global sales.
Drivers Behind the Growth in Delivery
The expansion of delivery services is influenced by several key factors. Convenience remains a primary motivator for consumers, who are increasingly turning to digital solutions to meet their food needs. Younger demographics, in particular, are driving the adoption of digital ordering and delivery platforms.
Nik Allen, head of global insights for consumer foodservice at Euromonitor International, noted that while consumers seek convenience, they are also value-conscious. Operators in the sector are challenged to balance affordability with innovation, especially as competition intensifies across regions. Emerging markets are highlighted as areas of opportunity, but all regions are experiencing rising competitive pressures.
Delivery Fees and Digitalization
Delivery has emerged as the most dynamic channel in consumer foodservice, with projections suggesting it will surpass USD 1 trillion by 2029. Digitalization is a major force shaping this trend. Despite concerns over rising delivery fees—up from 9% in 2019 to 14% in 2025—online fulfillment has become a regular part of consumer behavior.
Both first-party and third-party delivery providers are exploring new strategies to justify increased fees and build long-term consumer trust. These efforts aim to achieve operational stability and adapt to evolving consumer expectations.
Emerging Markets Lead Global Growth
Emerging markets are playing a significant role in driving global foodservice growth. In 2025, the fastest-growing markets were Turkey (32% growth), Egypt (27% growth), and Nigeria (19% growth). This expansion is supported by a young population, rising discretionary spending, rapid growth in limited-service formats, and increased adoption of digital delivery.
In the Asia Pacific region, countries such as China, India, and the Philippines continue to experience high growth rates. China’s market is particularly notable for its beverage-focused expansion, with coffee and tea specialists adding 73,000 outlets since 2020. This has intensified competition and contributed to lower average ticket prices.
Beverage Innovation and Loyalty Programs
Specialist coffee and tea shops generated USD133 billion in revenue in 2025, with an expected compound annual growth rate of 5% over the next five years. Beverage innovation is reshaping the competitive landscape, especially in Asia and North America. Trends include the development of hyperlocal flavors and wellness-oriented menu options, responding to consumer interest in novelty, functionality, and authenticity.
Loyalty programs are also evolving, moving beyond simple rebates to offer personalized, experience-driven rewards. These programs are designed to foster long-term customer engagement in a crowded digital marketplace, with brands focusing on exclusivity, tailored incentives, and seamless digital experiences.
Outlook
The global foodservice market is undergoing a significant transformation, driven by the growth of delivery services, digital adoption, and innovation in beverages. Emerging markets and younger consumers are at the forefront of these changes, while operators navigate the balance between affordability and innovation in an increasingly competitive environment.
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