Naf Naf Middle Eastern Grill to Expand Footprint in Greater Columbus Area with New Franchise Deal
Naf Naf Middle Eastern Grill has announced a new franchise development agreement with the Roma Patel Group. Led by Roma and Suresh Patel, the group operates 20 Tropical Smoothie Café locations and other businesses across Ohio, Illinois, and Texas. The new deal will lead to the opening of four Naf Naf locations in the Greater Columbus area.
The first Naf Naf restaurant under this agreement is scheduled to open this summer in Franklin County, with additional venues planned to launch in the upcoming months. This move is part of Naf Naf’s aggressive growth strategy, following their recent expansions into North Carolina, Virginia, and Tennessee.
Roma Patel expressed her enthusiasm about the partnership, citing Naf Naf’s growth potential, high-quality product, and solid support system as the main reasons for her decision. The restaurant brand’s commitment to authenticity and flavor and a proven business model were also key factors in her choice.
Naf Naf Middle Eastern Grill has seen substantial success recently, driven by an increasing demand for high-quality, fast-casual dining options. The brand is renowned for its menu. It features award-winning shawarma, hand-shaped falafel, and in-store baked pita bread—all made with premium ingredients and crafted using traditional Middle Eastern recipes.
Greg Willman, Chairman and CEO of Naf Naf Middle Eastern Grill, welcomed the partnership with Roma Patel. He emphasized that Patel’s successful track record in the franchise industry and her dedication to delivering great food and hospitality align perfectly with Naf Naf’s vision for growth. Together, they are poised to bring the vibrant flavors of the Middle East to the Greater Columbus area and beyond.
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