Brand teams up with Tommy's Café to bring Nathan's Hot Dogs to France for the first time
Nathan’s Famous, Inc. announced a new collaboration with Tommy’s Diner, a 50’s throwback American diner based in France, to offer its hot dogs in all locations across the country, making it the first time Nathan’s Famous is served in France. This relationship continues Nathan’s Famous growth in Europe and beyond.
“Nathan’s Famous is known the world over, which is why we’ve had such great success in recent years growing in the Middle East, Asia, and Great Britain,” states James Walker, Senior Vice President, Restaurants. “This new relationship with Tommy’s is a big step for us as we look to see that growth spread throughout Europe, and we’re excited that they are our first French outpost and will be one of the first internationally to have our foot-long hot dog.”
The brand will attend Anuga, the leading global trade fair for the food and beverage industry, for the first time. Visitors of the show can find Nathan’s Famous in Hall 9.1 at Stand B021, October 9 -13. Prior to Anuga, Nathan’s Famous will also attend Franchise Expo Paris from September 26-29 (Stand: V85) and the International Franchise Show London, October 1-2 (Stand: US09).
“We’re excited to head to Cologne for the Anuga show as it’s one of the largest trade fairs for the international food industry,” continues Walker. “With so many vendors across a variety of product segments, we know it’s the perfect fit for Nathan’s Famous.”