Hard Rock International last week announced the appointment of David Pellow to Senior Vice President of Company Cafe Operations. Pellow, who has been with Hard Rock for nearly 20 years, previously held the position of Area Vice President of Cafe Operations – Europe, where he managed operations for Hard Rock Cafe locations in 13 countries across the continent. In his new role, Pellow will lead the Cafe Operations team, managing more than 60 company owned locations throughout the United States and Europe, and will oversee the brand’s Area Vice Presidents, Facilities team, Retail Operations and Sales & Marketing team. He will report directly to President of Cafe Operations of Hard Rock International, Stephen K. Judge.
“David Pellow has been a vital part of the Hard Rock team for many years and is the ideal executive to be at the forefront of the Cafe business,” said Stephen K. Judge, President of Cafe Operations. “We look forward to seeing him prosper in his new role and continue to make tremendous contributions to the organization.”
In 2001, Pellow began his career with Hard Rock as Assistant General Manager of Hard Rock Cafe Edinburgh and was quickly promoted to General Manager. In 2009, Hard Rock International named Pellow “General Manager of the Year”. Just one year later, under his leadership, Hard Rock Cafe Edinburgh received the prestigious “Cafe of the Year” award at Hard Rock International’s 2010 Global Conference.
Throughout his tenure with Hard Rock, Pellow has been instrumental to the openings of nine new Hard Rock Cafes across Europe, including the new flagship location in London’s iconic Piccadilly Circus that opened on Monday, July 8, 2019 and showcases Hard Rock Cafe’s modern vision for the future. Further, Pellow coordinated large scale events and concerts in iconic locations throughout Europe, including Piazza della Repubblica in Florence, Piazza del Popolo in Rome, Piazza San Marco in Venice, Promenade des Anglais in Nice and Platja del Forum in Barcelona, all of which attracted thousands of music fans.