pens More Than 50 New Locations and Experiences Surge in Franchise Opportunities
Fast-casual restaurant concept Freddy’s Frozen Custard & Steakburgers announced last week its achievements in 2018, which include opening 54 new restaurants in key target markets throughout the U.S. and achieving a 15.5 percent increase in company growth. Freddy’s, which was named the Best Franchise to Buy in America by Forbes Magazine, also experienced a surge in franchise development with seven new agreements signed, including deals to develop the first Freddy’s locations in Wisconsin and New Jersey.
“Since day one, the foundation of Freddy’s has been our unwavering commitment to our guest-centric values, and we’re proud that staying loyal to our brand identity has translated to strong results year after year,” said Randy Simon, President and CEO of Freddy’s Frozen Custard & Steakburgers. “The passion of our operators has been a driving force behind our ongoing success, and we’re thrilled that our franchise network has continued to grow alongside the brand. 2018 was an outstanding year for Freddy’s, and we look forward to leveraging this momentum and continuing to take the brand to new heights in 2019 and beyond.”
In addition to its ongoing growth in existing markets, Freddy’s continued to grow its presence in new regions throughout 2018, opening its first location in the state of Wyoming. The company also expanded into the nontraditional space for the first time with the opening of new locations at Wichita State University student center and Oklahoma State University football and basketball stadiums, which also marked Freddy’s first operations in a sports arena. This aggressive, nontraditional development will continue into 2019, with the brand’s first international locations slated to open at the Mall of the Emirates and the Dubai Mall later this year. Freddy’s also continued its ongoing innovation in 2018, introducing a smaller restaurant prototype with an updated kitchen design that maintains volume capacity.
“At Freddy’s, we prioritize investing in innovation to ensure that our brand is constantly evolving, and our nontraditional growth and new prototypes are a direct reflection of those efforts,” said Scott Redler, co-founder and COO.
Franchise opportunities remain in areas across the U.S., including the West Coast, Upper Midwest, Northeast and Florida.